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WWDC 2025: All the Apple Intelligence AI features coming to your devices

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Apple's WWDC this year focused on design changes with iOS 26 and Liquid Glass, but we also saw some updates and new announcements for Apple Intelligence, the company's suite of AI features.

New Apple Intelligence announcements build on existing AI-powered features like Writing Tools, Message and Mail summaries, the ChatGPT integration, and others. But Apple has expanded on its Apple Intelligence offerings to all of the software updates announced for iOS 26, macOS Tahoe 26, iPadOS 26, and WatchOS 26. By the way, Apple has changed its naming convention to reflect the year it's coming out. Change is hard, but this actually makes things much easier.

Foundation Models Framework

Apple unveiled a way for third-party apps to tap into Apple Intelligence called the Foundation Models Framework. This means developers can use Apple's API to integrate their features into Apple Intelligence.

Across all devices

Live translation

Apple Intelligence now supports live translation for real-time text and voice translations. This works on Messages, FaceTime, and Phone for iOS 26, WatchOS 26, iPad OS 26, and macOS Tahoe 26.

live translation at wwdc

Live Translation for real-time text and voice translation.
Credit: Screenshot: Mashable / Apple

Expanded features for Genmoji and Image Playground

Using Genmoji, you can also mix together emojis and use Image Playground to edit emojis like change someone's facial expression or hairstyle. Image Playground also got a ChatGPT integration, so you can create images with OpenAI's model too.

New AI features for iOS 26

Voicemail features

Apple Intelligence already provides voicemail transcripts, but now it's adding call screening for scammers and Hold Assist, which conveniently notifies you when you're off hold.

wwdc event showing hold assist

Hold Assist will let you know when you're off hold.
Credit: Screenshot: Mashable / Apple

Polls for your group chat in Messages

Within group chats, you can now create polls and Apple Intelligence will compile the results.

polls feature at WWDC

AI-assisted polls on iOS 26.
Credit: Screenshot: Mashable / Apple

Visual Intelligence for screenshots

iOS 26 is getting a visual search feature by combining Visual Intelligence with Apple Intelligence. By taking a screenshot of any app you're looking at, you can use a new search function on the bottom of your screen. It can also recognize screenshots like events and pre-populate your calendar.

visual intelligence at WWDC

Use screenshots to search visually.
Credit: Screenshot: Mashable / Apple

Automated order tracking in Apple Wallet

Apple Intelligence can identify and summarize packages you've ordered and keep track of them in Apple Wallet.

macOS Tahoe 26 and iPadOS 26

Like iOS 26, Apple's operating systems for Macs and iPad have a bunch of Apple Intelligence features. These run more in the background so there's a more seamless workflow.

An AI update to Shortcuts

Shortcuts gets the Apple Intelligence revamp, so now you can automate multi-step tasks like saving certain files or triggering actions at a certain time of day. Shortcuts can also tap into ChatGPT for off-device functions.

shortcuts at wwdc

Shortcuts gets the AI treatment for automating complex tasks.
Credit: Screenshot: Mashable / Apple

Spotlight gets a lot more useful

No longer just the search bar you use to find certain apps or documents, Spotlight with Apple Intelligence can automate certain workflows like sending an email or uses intelligent suggestions to pull up relevant information or take actions based on what document or app you're working in.

spotlight at wwdc

The Spotlight Apple Intelligence update works more seamlessly in your workflow.
Credit: Screenshot: Mashable / Apple

WatchOS 26

Workout Buddy

With Apple Intelligence, your Apple Watch now comes with an AI-powered trainer. Your "Buddy" is an AI-generated voice that uses your data from your workouts and health history and gives you tips like when to slow down, motivate you for more reps, and congratulate you when your workout is done.

Apple Watch showing an update on the screen

Workout Buddy is your AI personal trainer for Apple Watch.
Credit: Apple

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Multiple porn sites sued by Florida attorney general

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Florida Attorney General James Uthmeier is suing several porn companies, according to a press release on Tuesday.

Uthmeier states that these porn sites aren't complying with Florida's age-verification law, which went into effect on Jan. 1. The law, HB 3, requires sites that publish a "substantial portion" of material that is "harmful to minors" to use a method to prove that visitors are over 18. HB 3 requires this method to keep personal information anonymous and be conducted by a nongovernmental, independent third party.

Florida's version of age verification is similar to that in other states, but some are more specific in that they require scanning a face or a government ID. These laws started to sprout up in states in 2022, beginning with Louisiana, and since then, free speech advocates and adult industry workers have told Mashable that the laws won't work for their intended purpose. A preliminary study out of NYU also suggests that age-verification laws don't work.

One reason is that they can be circumvented with software like VPNs, so visitors can pretend to be elsewhere. Another is that not every single website will comply.

Now, Uthmeier is suing companies that operate out of the Czech Republic, including the parent companies of XVideos and XNXX:

  • Webgroup Czech Republic (which operates XVideos)

  • NKL Associates (XNXX)

  • Sonesta Technologies, Inc. (BangBros)

  • Traffic F (an advertising network)

The AG is also suing GGW Group and GTFlix TV, distributors of GirlsGoneWild. The latter apparently also operates out of the Czech Republic.

The press release states that Uthmeier wrote two letters to two of the companies in April, demanding that they comply or face legal action.

"Multiple porn companies are flagrantly breaking Florida's age verification law by exposing children to harmful, explicit content. As a father of young children, and as Attorney General, this is completely unacceptable," Uthmeier stated in the press release. "We are taking legal action against these online pornographers who are willfully preying on the innocence of children for their financial gain."

When SCOTUS upheld Texas's age-verification law in June, experts told Mashable that it was a blow to free speech, as such laws quell adults' free speech, while also not actually stopping minors from accessing porn. Yet, these laws have also extended outside the U.S., as the UK has enacted age verification just last month. Already, internet users have found a way to bypass the law: using a photo of a video game character.

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Leaks may have revealed the iPhone 17 lineup release date

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According to leaked documents, Apple may be gearing up to unveil its iPhone 17 lineup — including the iPhone 17, 17 Air, and 17 Pro — on Sept. 9.

The rumor originates from iPhone-Ticker, a German blog, and was picked up by 9to5Mac, which reports that a local wireless carrier leaked internal documents pointing to an early September reveal.

While still unconfirmed, the date tracks with Apple’s usual playbook. The tech giant typically holds its iPhone launch events in the second week of September, excluding 2020, which was disrupted by COVID. The company also favors Tuesday announcements, though last year’s reveal was pushed due to the presidential debate.

If the leak holds true, we could be just weeks away from Apple’s next big drop.

This year, the spotlight is on the iPhone 17 Air, Apple’s rumored ultra-thin flagship measuring just 5.65mm thick. As Mashable’s Alex Perry put it, "that’s even thinner than a pencil."

Meanwhile, if you’ve been paying even casual attention to Apple leaks, most of the iPhone 17 and 17 Pro details are already out in the wild. One of the most eye-catching leaks is the new orange finish for the Pro models, which, to some (mostly me), is similar to the color scheme for the Charlotte Bobcats.

Aside from that, 9to5Mac notes that if the rumored Sept. 9 reveal date holds, Apple will likely stick to its usual rollout pattern—meaning pre-orders could open that Friday, Sept. 12, with the official launch landing a week later on Sept. 19.

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Delta and other airlines are working with an AI startup that personalizes prices

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Artificial intelligence may soon play a bigger role in your air travel fares.

Airlines are reportedly working with AI companies to deliver "personalized" prices to customers by using AI tools to analyze their personal information and data.

Delta Air Lines is currently using AI technology from the Israeli startup Fetcherr for some domestic flights, said President Glen Hauenstein in an earnings call last month. Hauenstein said the technology is still being tested, but told shareholders that Delta intends to expand its use of AI by the end of this year. As of now, the airline uses AI for only 3 percent of its domestic flight fares, but wants to increase this to 20 percent, according to ABC News.

However, in a recent letter to members of Congress, the company denied using AI tools to price-gouge customers, as Reuters reported last week.

Fetcherr is one of the prominent suppliers of AI-powered dynamic pricing, and it already works with several airlines, including Delta, Azul, Virgin Atlantic, WestJet, and Royal Air Maroc, according to Aviation Week. Delta has said it doesn't share personal customer data with Fetcherr.

But the airline has come under scrutiny for its rhetoric around using AI to optimize some fare prices. US lawmakers, including Democratic Arizona Senator Ruben Gallego, have accused Delta of "telling their investors one thing, and then turning around and telling the public another," said Gallego, who also said he believes Delta is engaging in "predatory pricing."

In a letter to Delta CEO Ed Bastian, Senators Gallego, Mark Warner, and Richard Blumenthal cited a comment made during an investor conference last December by Hauenstein, who said the company's AI price-setting technology sets fares by predicting "the amount people are willing to pay for the premium products related to the base fares."

"Consumers have no way of knowing what data and personal information your company and Fetcherr plan to collect or how the AI algorithm will be trained," reads the lawmakers' letter. The senators asked Delta to explain what data it collects and uses for its fares. Delta hasn't specified what data it relies on to set these individualized prices.

In response, the airline assured US Democratic senators that their ticket pricing "never takes into account personal data" but also spoke of the merits of using AI to set prices.

"Given the tens of millions of fares and hundreds of thousands of routes for sale at any given time, the use of new technology like AI promises to streamline the process by which we analyze existing data and the speed and scale at which we can respond to changing market dynamics," read Delta's letter to lawmakers.

While Delta insisted to US lawmakers that it’s not fixing prices with AI, recent revelations about Fetcherr raise serious questions about its technology.

Bloomberg reported this week on an alarming white paper by Fetcherr co-founder and chief AI officer Uri Yerushalmi. In the paper, Yerushalmi describes working with an unnamed airline to use artificial intelligence to create a pricing structure so complicated that it would “go beyond human cognitive limits,” according to Bloomberg.

So, even if AI isn’t used to “fix prices” in the traditional sense, it could still be used to make fare pricing so complex that consumers inadvertently end up paying more.

Rival airlines have also expressed concern. American Airlines CEO Robert Isom said using AI to set individualized fares could have an impact on consumer trust. He also said the strategy is not something AA would do.

Dynamic pricing has long been a part of the airline industry's strategy, but the use of AI has the potential to drastically change travel bookings. As airlines look to maximize revenue by harnessing AI, many policy experts fear consumers could face much higher prices, as expressed to The Lever. Another looming concern is that AI-powered pricing schemes can lead to price collusion between companies. Some, like Scott Keyes of Scott’s Cheap Flights, believe prices could actually be lowered, as he wrote in Time.

Last week, Democratic lawmakers Greg Casar and Rashida Tlaib introduced the Stop AI Price Gouging and Wage Fixing Act, a piece of legislation that would ban companies from using AI to fix prices or wages based on Americans' personal data. The lawmakers cited Delta's plans to increase their use of AI to set prices.

"Giant corporations should not be allowed to jack up your prices or lower your wages using data they got spying on you," said Congressman Casar in a statement. "Whether you know it or not, you may already be getting ripped off by corporations using your personal data to charge you more. This problem is only going to get worse, and Congress should act before this becomes a full blown crisis."

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