Tech
The 20+ best Apple deals live ahead of Prime Day

Apple MacBook Air, 13-inch (M4, 16GB RAM, 256GB SSD)
(Save $149.01)

Apple Watch Series 10 (42mm, GPS)
(Save $70)

Apple AirPods Max (USB-C)
(Save $49.01)

Apple iPad Air, 11-inch (M3, WiFi, 128GB)
(Save $50)

Amazon is good for finding decent to impressive Apple deals year-round, and with Prime Day just around the corner, we're expecting to see an even better selection of deals than usual.
The members-only sale doesn't officially kick off until July 8, but it will run for four days through July 11, making it the longest Prime Day sale ever. In the lead-up, we've spotted $150 markdowns on several models of the MacBook Air, $70 discounts on Apple Watches, and price cuts on the iPad Air.
AirPods deals, on the other hand, are on the sparse side so far. We'll be keeping this post updated in the run-up to July 8 and through the sale, so if better deals go live, you'll find them here. Below, find the best Apple deals available so far:
Best MacBook deals
Why we like it
Check out our full review of the M4 MacBook Air.
Even at full price, the M4 MacBook Air is an impressively good value, especially considering its brand. For anyone who doesn't need the heavier specs of the Pro (and the additional literal weight that comes along with that), the Air is a great machine. It can handle audio and some video editing, most tasks students will need it for, and general day-to-day tasks with ease.
At $149 off (thanks to an on-page coupon), the 13-inch Air with 256GB of storage offers an especially good value. It's a price point that might be bested come Prime Day, but we could also see it staying in the same range — it's that good. Plus, it helps offset the disappointment that this laptop tops off at a 60Hz refresh rate.
MacBook Air deals
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Apple MacBook Air, 13-inch (M4, 16GB RAM, 256GB SSD) — $849.99 $999 (save $149.01 with on-page coupon)
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Apple MacBook Air, 13-inch (M4, 16GB RAM, 512GB SSD) — $1,049 $1,199 (save $150)
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Apple MacBook Air, 13-inch (M4, 24GB RAM, 512GB SSD) — $1,249 $1,399 (save $150)
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Apple MacBook Air, 15-inch (M4, 16GB RAM, 256GB SSD) — $1,049 $1,199 (save $150)
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Apple MacBook Air, 15-inch (M4, 16GB RAM, 512GB SSD) — $1,249 $1,399 (save $150)
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Apple MacBook Air, 15-inch (M4, 24GB RAM, 512GB SSD) — $1,449 $1,599 (save $150)
MacBook Pro deals
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Apple MacBook Pro, 14-inch (M4, 16GB RAM, 512GB SSD) — $1,449 $1,599 (save $150)
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Apple MacBook Pro, 14-inch (M4, 16GB RAM, 1TB SSD) — $1,599 $1,799 (save $200)
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Apple MacBook Pro, 14-inch (M4, 24GB RAM, 1TB SSD) — $1,759 $1,999 (save $240)
Mac deals
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Apple Mac mini (M4, 16GB RAM, 512GB SSD) — $699 $799 (save $100)
Best Apple Watch deals
Why we like it
Check out our full review of the Apple Watch Series 10.
The Apple Watch Series 10 frequently gets discounted at Amazon. Shortly after its release last fall, the smartwatch received a $20 price cut, and would drop down to the $330 range before the year's end. Even though this discount is exactly novel, it's still a solid deal on our favorite smartwatch fitness tracker, especially if you're already deep in the Apple ecosystem.
Though it's missing a blood oxygen sensor, it still works as a pedometer, heart rate monitor, sleep tracker, menstrual cycle tracker, and wrist temperature monitor, to name just a few of its functions. Its ultra-lightweight design doesn't sacrifice a larger display that makes reading all those metrics as easy as possible. If you want to grab this watch at its absolute lowest price, wait until it dips to $299. But at $329, you're still saving a good chunk of change.
Apple Watch Ultra deals
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Apple Watch Ultra 2 (49mm, GPS + cellular) — $741.89 $799 (save $57.11)
Apple Watch Series 10 deals
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Apple Watch Series 10 (46mm, GPS) — $359 $429 (save $70)
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Apple Watch Series 10, milanese loop (42mm, GPS + cellular) — $699 $749 (save $150)
Apple Watch SE deals
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Apple Watch SE, 2nd Gen (40mm, GPS) — $189 $249 (save $60)
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Apple Watch SE, 2nd Gen (44mm, GPS) — $219 $279 (save $60)
Best AirPods deals
Why we like it
So far, the AirPods deals are a little on the sparse side. The AirPods Pro are "marked down" to $199, but we've only seen them jump above that price a handful of times over the past 11 months. You'll find more of a deal in the over-ear AirPods Max. The premium option comes with lossless audio, excellent noise cancellation, and well-balanced sound.
We do have to mention these aren't our favorite noise-cancelling headphones on the market — though they fit well into the Apple ecosystem, their battery life, lack of a real protective case, and lack of a power button are some serious knocks against them, especially when you consider their price point. However, if you've been waiting to pick up the AirPods Max, getting them for $49 cheaper doesn't hurt.
Best iPad deals
Why we like it
The iPad Air is the best Apple tablet for most people, thanks to its versatility. Whether you plan to use it for reading, streaming, or creative work, the M3 chip and 128GB of space will likely get you where you need to. Plus, it's way cheaper than opting for an iPad Pro, while still giving you the same power as a MacBook.
While $50 off isn't the most jaw-dropping deal for this 11-inch Air, it's a decent markdown to kick off Prime Day season. We just hope to see it drop another $50 down to its record-low $499 by the time the official sale start comes around.
iPad deals
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Apple iPad, 11-inch (A16, WiFi, 128GB) — $299 $349 (save $50)
iPad Air deals
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Apple iPad Air, 11-inch (M3, WiFi, 256GB) — $629 $699 (save $70)
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Apple iPad Air, 11-inch (M3, WiFi + cellular, 128GB) — $699 $749 (save $50)
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Apple iPad Air, 13-inch (M2, WiFi, 128GB) — $699 $799 (save $100)
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Apple iPad Air, 11-inch (M3, WiFi, 512GB) — $799 $899 (save $100)
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Apple iPad Air, 13-inch (M2, WiFi + cellular, 128GB) — $849 $949 (save $100)
Tech
Toxic relationship with AI chatbot? ChatGPT now has a fix.

"We don’t always get it right. Earlier this year, an update made the model too agreeable, sometimes saying what sounded nice instead of what was actually helpful. We rolled it back, changed how we use feedback, and are improving how we measure real-world usefulness over the long term, not just whether you liked the answer in the moment," OpenAI wrote in the announcement. "We also know that AI can feel more responsive and personal than prior technologies, especially for vulnerable individuals experiencing mental or emotional distress."
Broadly, OpenAI has been updating its models in response to claims that its generative AI products, specifically ChatGPT, are exacerbating unhealthy social relationships and worsening mental illnesses, especially among teenagers. Earlier this year, reports surfaced that many users were forming delusional relationships with the AI assistant, worsening existing psychiatric disorders, including paranoia and derealization. Lawmakers, in response, have shifted their focus to more intensely regulate chatbot use, as well as their advertisement as emotional partners or replacements for therapy.
OpenAI has recognized this criticism, acknowledging that its previous 4o model "fell short" in addressing concerning behavior from users. The company hopes that these new features and system prompts may step up to do the work its previous versions failed at.
"Our goal isn’t to hold your attention, but to help you use it well," the company writes. "We hold ourselves to one test: if someone we love turned to ChatGPT for support, would we feel reassured? Getting to an unequivocal 'yes' is our work."
Tech
The TikTok artist behind viral unknowing bunny song pits human creativity against AI illusion
Were you tricked by the video of a bunch of bunnies jumping on a trampoline on TikTok? Well, nearly 230 million people were — and plenty of those viewers had no idea that it was actually AI. In response, the creator who brought us the Punxsutawney Phil musical, Oliver Richman (or @olivesongs11), wrote and recorded a 30-second song about the AI video, also for TikTok. He wrote the song on day 576 of an ongoing project, where he writes a new song each day.
"That project has changed my life in so many ways," Richman told Mashable, adding that it brought him "back to the joy of creating." He scrolled across the viral video of the bunnies jumping on the trampoline and said he was "certainly fooled" and "thought they were real."
"So when I learned that they weren't, I was like, 'Oh, I think this is today's song."
The unknowing bunny song on TikTok now has over 3.8 million views, 600,000 likes, and hundreds of comments like, "Bo Burnham! At The Disco" and "Wait until you see the bear on a trampoline. Spoiler: also AI."
The song goes like this:
There were bunnies that were jumping on a trampoline
And I just learned that they weren't real
If a bot can inhabit
An unknowing rabbit
It might manufacture the way you make me feel
How do I know that the sky's really sunny?
Sometimes it feels like your love is as real as
An unknowing bunny
The video has inspired covers and renditions, stop-motion videos, reactions, and a variety of other really cool human-made art. As one creator wrote on a TikTok video using the sound, "The fact that this song written about AI is going viral is incredibly healing. Especially because us as artists and songwriters are being threatened of our livelihoods due to the use of AI. And AI could never create something this unique with this much feeling."
Richman said the response to his video has been "the most surreal thing ever."
"Every piece of art that I've seen, I like get emotional," he said. "It certainly made me feel connected to the beauty of the messiness of being a human. And the imperfections that AI tends to delete or perfect — seeing all of this human art has just been a very emotional and cool experience."
As Mashable's Tim Marcin recently wrote about the influx of faux surveillance footage of animals, it "seems to be a new genre of AI slop." But give the internet slop, and creators might make porridge (is that a saying?).
In the face of all the AI slop we see online, creators like Richman are staying positive. "Art is so cool. Human art is so cool, and that really excites me."
Updated on Aug. 4 at 3:00 p.m. ET — This story has been updated to include an interview with creator Oliver Richman. Some quotes have been lightly edited for clarity and grammar.
Tech
Verizon reportedly cuts loyalty discounts after increasing fees

Verizon customers reportedly got double bad news this week: the phone carrier is raising fees and removing loyalty discounts.
According to users on the Verizon subreddit, several customers reported receiving an email from Verizon informing them their account discounts are ending. "We are writing to let you know that a discount on your account will soon end," the email said, according a redditor. "This discount will be removed no sooner than September 1, 2025." Several other redditors chimed in on the thread, saying they had a received the same email about losing loyalty perks offered to longstanding customers. Mashable has reached out to Verizon for comment and will update this story with a response.
A few days earlier, Verizon confirmed to Tom's Guide that the company is increasing fees for activations, phone lines, and tablet plans by Sept. 1.
Verizon customers are understandably unhappy about the changes. Some commented that they might change phone carriers to T-Mobile or AT&T as a result. "They just keep finding ways to crap on loyal customers," commented one redditor, underscoring the general sentiment of the thread that loyal customers are being penalized for their loyalty.
According to Tom's Guide, Verizon is reportedly trying to persuade customers on older plans to switch to its newer myPlan subscription. "We want to ensure you get the best value and experience from Verizon and encourage you to check out our myPlan options for the plan that works best for you," the email to customers reportedly said.
Cutting loyalty discounts and upping fees is a bold way to do that, since it seems to be alienating customers even more.
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