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Spotify Says More Artists Made More Money in More Languages in 2024, Per-Stream Rate a ‘Misconception’

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Spotify released its annual Loud & Clear report on Wednesday (March 12), trumpeting the growing number of musicians earning robust royalty income from the platform, along with its users’ increasingly global listening patterns.

“The number of artists generating $10,000, $100,000, and $1 million dollars on Spotify alone has at least tripled since 2017,” says Sam Duboff, the platform’s global head of marketing and policy, music business.

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And those artists are coming from a wider variety of countries. “Ten years ago, you probably had to be singing in English and maybe Spanish to have a really high ceiling,” Duboff adds. “Now we see eight languages where songs are generating $100 million a year [in royalties] just on Spotify” — not only English and Spanish, but also German, Portuguese, French, Japanese, Korean and Italian. In addition, “the majority of artists generating significant revenue on Spotify have the majority of their royalties coming from outside their home market.”

Perhaps more than past iterations of Loud & Clear, the latest report aimed to push back on popular complaints about the streaming era.

One frustration voiced frequently about streaming is that the platforms’ payouts have crippled most aspiring artists’ ability to build a career. Last year, for example, Reps. Rashida Tlaib (D-Mich.) and Jamaal Bowman (D-N.Y.) introduced the Living Wage for Musicians Act in the House of Representatives; the Union of Musicians and Allied Workers (UMAW), which helped draft the act, said it was necessary because “artists continue to be underpaid, misled and otherwise exploited by streaming platforms.” Across the Atlantic, members of the European Parliament also called on the music industry to explore “fairer models of streaming revenue allocation.”

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Spotify has a sunnier view of the streaming economy: Loud & Clear notes that “more artists than ever before are generating royalties at every career stage.” The company argues that much of the discontent with the modern music landscape stems from the fact that an unprecedented number of people are uploading music to streaming services, and “the sheer volume of uploaders means the fraction [of acts] who find success appears smaller over time.”

On Spotify, the number of artists making at least $10,000 grew nearly 8% in 2024, to 71,200, according to the platform’s data, while the number of acts making at least $100,000 from Spotify increased a similar percentage, rising to 12,500.

Those royalty-income brackets on Spotify grew faster than total music consumption in the U.S. last year (5.6%, according to Luminate) but not as fast as they did in 2023. “There are always fluctuations,” Duboff says. He is unconcerned by chatter about streaming growth tapering off, especially in the U.S. and Western Europe. “We still see a ton of growth in mature markets,” he says. “We also see a lot of really exciting growth in emerging markets.”

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Another idea targeted by Loud & Clear as a “misconception”: the notion of per-stream payouts. “One of the top conversations we have with artists is about this perception of our per-stream rate,” Duboff explains. “The way you hear people on social media talk, you’d think every streaming service pays out based on per-stream rate.

“But no major streaming service pays out based on a fixed per-stream rate,” Duboff continues. “Every major streaming service pays out based on stream share,” meaning the royalty pool is divided up according to rights holders’ portion of total streams.

Duboff hopes that Loud & Clear can start to “demystify the idea of stream share” and “help artists think through the actual ways in which royalties are generated.” Though it’s possible that, even after thinking this through, acts might still advocate for alternative payout methods, like the user-centric model that was in vogue a couple of years ago. The Living Wage for Musicians Act proposed to fund additional royalty payments — one penny per stream partially generated by charging an extra fee for every streaming subscription — on top of the current payout system. 

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Spotify also hopes to change perceptions about its highest earners. “When I ask people what type of artist would be generating $1 million a year just from Spotify, the first assumption is it’s the biggest stars with the biggest hits,” Duboff says. “The second thing we hear a lot is, ‘It’s just a lot of legacy acts who were popular decades ago.’ The third is that it must be American, Canadian and Western European artists.”

Spotify’s data flies in the face of those assumptions, according to Duboff. For the second year in a row, 80% of the $1 million earners — close to 1,500 artists — never had a track crack Spotify’s Global Daily Top 50, he says, and more than half of them started their career after 2010. Plus, those acts sing or rap in 17 different languages.

With “momentum on Spotify, you have access to hundreds of millions of listeners all over the world,” Duboff adds, “and the revenue that they bring in.”

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No ‘Good’ Deed Goes Unpunished for Ariana Grande’s Glinda in Final ‘Wicked: For Good’ Trailer

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In the final trailer for Wicked: For Good, Ariana Grande‘s character learns that a big price comes with being Glinda the Good.

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Released on Wednesday (Sept. 24) — about two months before the Wicked sequel finally premieres in theaters on Nov. 21 — the preview shows how the blonde leading lady wrestles with her new role as Oz’s spokeswoman, as Cynthia Erivo‘s Elphaba attempts to expose the Wizard’s evil agenda while living in hiding. At first, Glinda is “obsess-ulated” with the gorgeous gown, tiara and mechanical flying bubble her public-facing life affords her — but everything quickly comes crashing down when she realizes that she’s on the wrong side of history, and that she just might be too late to save her former schoolmate from the wrath of Oz’s brainwashed citizens.

“I’m a public figure now, people expect me to …,” Glinda tells Elphaba at one point, with Dorothy’s fallen house and the Yellow Brick Road visible in the background.

“Lie?” the green-skinned witch cuts in, to which Glinda says defensively, “Be encouraging.”

Grande’s character is less sure of herself when she is confronted by Jonathan Bailey’s Fiyero, who accuses, “You can’t resist this.”

“Who could?” Glinda asks, to which the Winkie prince replies, “You know who could.”

Arriving one year after the first Wicked hit theaters and shattered movie-musical box-office records, For Good will serve as the film adaptation of the second act of the Broadway musical on which the live-actions are based. The soundtrack will also drop on Nov. 21, complete with two brand new songs sung by Grande and Erivo.

As revealed when the tracklist dropped a week prior to the new trailer, the title of Glinda’s bonus song is “The Girl in the Bubble,” while Elphaba’s added balled is called “No Place Like Home.”

Watch the final trailer for Wicked: For Good above.


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Priscilla Presley Says That Leaving Elvis Presley Was ‘The Only Way to Survive’ in New Memoir ‘Softly, As I Leave You: Life After Elvis’

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Priscilla Presley was with Elvis Presley for around 14 years before they split; however, the pair had known each other for years before they wed in 1967.

The time in between and following Priscilla and Elvis’ divorce was a tough spot for Priscilla, and one she wasn’t super open about — that is, until now. In her new memoir Softly, As I Leave You: Life After Elvis, the actress shares the difficult but inspiring journey beyond the walls of Graceland post-split with the King, choosing to put herself and her daughter, Lisa Marie Presley, first.

A hardcover version of the book is now on sale and can be purchased now on Amazon for $22.38, while paperback will run you $32. A Kindle version retails for $15.99. If you’re a superfan of Priscilla and the Presley family, you can also snag a signed version of the memoir via Barnes & Noble for $32. The piece makes a great gift for the avid Elvis collector in your life. If you’d rather listen to the memoir, we won’t judge, you can do so with Audible via a subscription which costs $7.95 a month, a price tag less than a physical copy.

Softly, As I Leave You: Life After Elvis

Buy Now on amazon $22.38 $22.38
Buy Now at Barnes & noble $32 $32
Buy Now on audible $7.95 a month $7.95 a month

A new memoir by Priscilla Presley.


If you didn’t know, Priscilla met Elvis when she was just 14 and he was 24. The singer was serving in the U.S. Army in 1959 in Germany. The pair remained romantically connected for years, even with distance between them and in 1967, they were wed in a simple and very secret ceremony in Las Vegas. While their separation in 1973 was painful for Priscilla, this novel highlights why it was so important for the Naked Gun star to leave.

It seems that Priscilla lost touch with herself throughout her relationship with Elvis. Leaving allowed her to find herself again. Through the book, we are treated to snippets of Priscilla’s life pre- and post-Elvis and how she had to reinvent herself a second time as the single mother after the performer’s death in 1977.

Today, we are taken through how Priscilla was able to transform Graceland into an international destination and helped guide the development of Elvis Presley Enterprises, turning the King’s legacy into a full-on business. If you are an Elvis fan, this gives readers a unique perspective on his life, as told by his ex-wife. It also gives Priscilla’s story more context for those who aren’t too familiar with her life and career.

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Calvin Harris’ Ex-Business Manager Denies $22M Fraud Claims: ‘Categorically False’

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Calvin Harris‘ former longtime business manager is firing back against bombshell fraud claims, saying he never stole from anybody and that the Scottish DJ willingly agreed to invest in his Los Angeles real estate development project.

Thomas St. John, an entertainment industry-focused accountant who runs the eponymous firm Thomas St. John Group, is currently wrapped up in thorny arbitration proceedings with his former client Harris (Adam Wiles). He’s accused of abusing his access to Harris’ accounts in order to fund his side venture: the construction of a recording studio and office space complex in Hollywood.

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Harris claims that St. John tricked him into investing $22.5 million in the project, known as CMNTY Culture Campus, which he says turned out to be a “complete boondoggle” that he “has not received a single penny in return for” — while suggesting that St. John pocketed much of the money for himself.

However, a representative for St. John says in a new statement that the allegations are “categorically false.” The rep denies that St. John engaged in any self-dealing, adding that Harris is one of nine above-board investors who “knowingly signed investment agreements” to get involved in CMNTY Culture.

“Not a single dollar has been misappropriated, all investor entitlements remain intact, and the project continues to advance within the normal entitlement timeline,” says St. John’s rep in the Tuesday (Sept. 23) statement. “We will continue to take every necessary step to set the record straight and to ensure that these malicious, bad-faith attacks are recognized for what they are: entirely without merit.”

While CMNTY Culture was initially designed to house a recording studio and office space, St. John has since shifted the plans and is now developing a residential apartment complex on the same tract of land in Hollywood. According to his rep, the project is proceeding apace and “is expected to approach a $1 billion valuation” upon completion.

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“While the entitlement process has naturally taken longer than initially projected due to unprecedented interest, macroeconomic conditions and significant city red tape, it remains firmly within its promised schedule and is now on the verge of securing final entitlements, an important milestone that will unlock substantial value,” adds St. John’s rep.

Thomas St. John Group has offices in Los Angeles, London, Amsterdam and Stockholm. The management firm’s U.S. arm recently filed for bankruptcy, citing hundreds of thousands of dollars in unpaid rent in L.A. and multiple pending legal actions.

One creditor listed in the firm’s bankruptcy papers is Philip Lawrence, a songwriter and producer who made his name collaborating with Bruno Mars. Lawrence used to be a client of St. John’s and at one point invested $10 million from the sale of his catalog into CMNTY Culture Campus, according to court filings in Lawrence’s own personal bankruptcy case.

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